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Over 30 Million For Washington-Dallas on FOX


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Over 30 Million For Washington-Dallas on FOX


Thursday’s Washington-Dallas NFL Thanksgiving special earned a 12.5 rating and 30.5 million viewers on FOX, per Nielsen fast-nationals — up 13% in ratings and 16% in viewership from last year (Chargers-Cowboys: 11.1, 26.3M), but down 14% and 13% respectively from the same matchup in 2016 (14.5, 35.1M).

Including viewership on streaming and Spanish-language platforms, the game had 30.8 million.

Dallas’ win, which peaked with 32.7 million from 7-7:15 PM ET, delivered the largest NFL audience of the season, pending final results. Prior to Thanksgiving, the high water mark was 23.7 million for Packers-Patriots on NBC in Week 9.

Overall, it was the most-watched regular season window since the 2016 Washington-Dallas Thanksgiving game.

Excluding the NFL playoffs, it also delivered the largest television audience of 2018. It ranks ahead of the Alabama-Georgia college football national championship (28.4M) and the Academy Awards (26.6M).

In the past decade, only four non-NFL sporting events have earned a larger audience. Game 7 of the 2016 World Series had 40.1 million, Game 7 of the 2016 NBA Finals had 31.0 million, and the 2015 and 2009 college football national championship games had 34.1 and 30.8 million, respectively.


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